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17 November 1998, Tokyo. Mitsubishi Motors Corporation recently signed
an agreement with Ghabbour Egypt (headquarters in Cairo), under which
the Egyptian company started production of Mitsubishi CANTER light-duty
truck (GVW 6.3t, payload 3.5t) and minibus (bus coachwork on CANTER
chasis) and large-size bus models (50 seats) in October, and started
sales this November this year.
Mitsubishi Motors is supplying Ghabbour Egypt with technical assistance
relating to CANTER truck and large-size bus production. The vehicles
are being produced at one of Ghabbour Egypt 's current factories and
will be marketed through its national sales network.
Plans call for the production of a total of some 1,500 CANTER trucks,
minibuses and large-size buses in the first year, this figure to grow
to between 4,000 and 5,000 in the future.
Ghabbour Egypt is also to begin importing the Mitsubishi ROSA small-size
bus(26-seats) in December this year, and to market it through its national
sales network.
One of Egypt's leading conglomerates, Ghabbour Egypt is currently the
second largest manufacturer of automobiles after GM Egypt. The company
currently has three automobile assembly plants, with a combined annuual
production capacity of around 12,000 vehicles. The company is currently
producing and marketing Hyundai passenger cars and Scania trucks and
buses.
Mitsubishi Motors first entered the automobile market in Egypt in 1984
through a passenger car, truck and bus distribution venture with Masria
Company (headquarters in Cairo). Mitsubishi Motors decided to embark
on local production of light-duty trucks, minibuses and large-size buses
with Ghabbour Egypt because the liberalization of the market, entry
of foreign capital and Egyptian government's open-door policy in recent
years all point to good prospects for growth in the automobile market.
Mitsubishi Motors plans to grow and strengthen its ventures in Egypt
using Ghabbour Egypt as its production base, and also to make Ghabbour
Egypt a truck and bus production base for the Middle East and African
markets.
Ghabbour Egypt corporate profile
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Head office:
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Km 3, Cairo/Agricultural Road Kalioub (Cairo)
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Capitalization:
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Approx. 11.7 billion yen
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Sales:
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1996..... 23.6 billion yen
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1997..... 29.3 billion yen
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Employees:
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3,000
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Business lines:
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Import, production and sales of automobiles
(Hyundai Excel and Accent passenger cars, Scania trucks, buses
and minibuses)
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| Production and sales: |
1996..... 11,427 units / 1997.....
13,406 units |
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